Cyclo Roadshow – New and Impressive, Attracting Every Glance

Cyclo roadshow is a new service, bringing uniqueness, distinction, and a strong brand impression. This is an advertising service that combines tradition and modernity, creating a great sense of goodwill with customers.

1. Features of the cyclo roadshow service

Cyclo roadshow is one of the new roadshow services that has started to be widely implemented in the past 3 years. Using rudimentary vehicles, the cyclos that have been attached to many generations of Vietnamese people, this new and fascinating roadshow service is creating huge attraction.

Some common features of the cyclo roadshow service include:

• Vehicle system: Usually maintains a convoy of 5–10 cyclos or more, running one after another on the streets.

• Decoration method: Cyclos in roadshows are decorated with various creative forms such as decals, posters, roadshow flags, creative props, fresh flowers, etc.

• Personnel: Normally, besides the driver, PBs, PGs, or mascots dressed in striking costumes representing the brand are arranged on the cyclos to attract viewers.

• Implementation time: Cyclo roadshows can be implemented from 1–3 days or more. The duration of the parade each day will depend on each business’s requirements.

• Combined activities: Cyclo roadshows can be combined with many other highlight activities such as being organized together with double-decker bus roadshows, bicycle roadshows, motorbike roadshows, activation programs giving gifts, distributing leaflets, etc.

It can be seen that creativity and implementation methods of cyclo roadshows are almost limitless!

2. What effectiveness does a cyclo roadshow bring?

Although not yet implemented too much or for too long, every time a cyclo roadshow appears on the streets it creates curiosity, excitement, and high attraction for viewers. This is thanks to the novelty transformation: simple cyclos familiar to many generations of Vietnamese people are now beautifully decorated. Cyclo roadshow campaigns not only bring freshness but also create great goodwill from passersby, thereby increasing affection and brand recognition.

Cyclo roadshows can also be deployed on almost every route. Especially, when the convoy of cyclos moves into central streets, areas with many locals and tourists, it will create a very high display effect.

Similar to bicycle roadshows, cyclos move at a slow speed, helping viewers to receive advertising information and messages more effectively. However, brands should still pay attention to creating attractive maquettes, with clear and easy-to-read messages.

Finally, compared to roadshow services using larger vehicles such as cars or buses, the cost of implementing a cyclo roadshow is significantly lower. If you are looking for a unique roadshow service that makes a strong impression with a not-too-high budget, businesses should immediately consider the cyclo roadshow!

3. Difficulties in organizing a cyclo roadshow

Besides understanding the effectiveness, businesses also need to anticipate some difficulties when organizing cyclo roadshows. Here, in addition to pointing out the limitations, Sixth Sense Media also provides some specific solutions as follows:

• Cyclo roadshows are currently mainly implemented in big cities or provinces, mostly those with developed tourism. This is understandable because this type of vehicle is no longer popular nationwide, only suitable for flat roads and more commonly used by tourists. However, projects in these areas also bring higher access efficiency.

• Cyclos are limited in speed. This can be an advantage as viewers have more time to absorb the message, but it also limits the communication scope. Therefore, when planning a cyclo roadshow route, businesses need to calculate carefully, define the target area accurately, and choose busy streets.

• Although a cyclo has a sunshade in the front, it is still heavily affected by the weather. Therefore, when implementing, check the weather forecast carefully, prepare tools and backup plans in case of bad weather such as hats, umbrellas, raincoats, etc.

• Cyclo roadshows must still ensure legal procedures like other roadshow services.

4. How much does it cost to organize a cyclo roadshow?

The cost of organizing a cyclo roadshow varies depending on factors such as the number of vehicles, design and production costs for vehicle decorations, participating personnel, legal costs, organization time, roadshow management costs, etc. Sixth Sense Media will need specific requirements from each brand for each campaign to make the most accurate estimate. The final quotation we send you will be a full package with no additional fees.

Therefore, for quick advice and a quotation for organizing a cyclo roadshow, please contact us directly at Hotline: 0934 519 516.

5. Why choose Sixth Sense Media to organize a cyclo roadshow?

Sixth Sense Media is a company specializing in organizing roadshows nationwide with more than 15 years of experience. Among them, we are one of the pioneers in researching and implementing cyclo roadshow services.

With extensive experience and a team of elite staff who have implemented hundreds of large and small roadshow projects, Sixth Sense Media provides a professional and full-package cyclo roadshow service. We support businesses from A–Z in planning, vehicle rental, design and decoration, personnel, operation management, and legal procedures.

Contact Sixth Sense Media now to quickly have high-quality, unique, and impressive cyclo roadshow projects at the most economical cost!

Sixth Sense Media JSC

Hanoi Office:
3rd Floor, No. 6 Nguyen Cong Tru Street, Hai Ba Trung, Hanoi
Tel: (0243) 237 3692
Hotline: 0982 513 898

Ho Chi Minh City Office:
459 Su Van Hanh Street, Ward 12, District 10, Ho Chi Minh City
Tel: (08) 88 589 489
Hotline: 0934 519 516

Email: contact@ssm.vn