Advertising on Shopping Carts Nationwide (Lotte, BigC, Vinmart, …)

Advertising on shopping carts is one of the most popular in‑store advertising methods, with the ability to directly influence consumers’ immediate purchasing and service‑use decisions. With advantages in both display frequency and exposure time, these advertising carts leave a lasting impression on customers.

1. What is shopping cart advertising?

Shopping carts are essential tools that almost all customers use. With convenient, thoughtful designs, these carts greatly help users carry and transport goods throughout their shopping journey. Alongside that, advertisers have found an ideal placement for ads on this very medium.

Shopping cart advertising is placed on the front panel of the cart or on the child seat area. The ad board is made from premium flexible plastic, with two sides to apply decals or posters. These ad placements are carefully calculated to minimize external impact so that the advertising images remain visually appealing and highly durable.

2. Reasons for businesses to choose shopping cart advertising

Currently, a large segment of Vietnamese consumers chooses to go to supermarkets 1–3 times a week to shop for their families and themselves. At major supermarkets such as Aeon Mall, Big C, or Vinmart, thousands of customers may visit and shop during weekends. This is exactly the massive and potential customer base that shopping cart advertising can reach!

The average shopping time in a supermarket is calculated to be from 30 to 60 minutes. Advertising on shopping carts accompanies and stays within customers’ line of sight throughout this shopping period.

With its two‑sided design, shopping cart advertising boards can also attract the attention of people passing by. As a result, the frequency of customer exposure to this type of advertisement is repeated many times.

In particular, for businesses that are selling products or introducing their services directly in supermarkets, the effectiveness increases significantly. Shopping cart advertising directly encourages and influences immediate purchasing decisions. For example, if a customer intends to buy noodles and sees your advertisement on the cart, they may head straight to your shelf.

With a large customer base, shopping demands are diverse, creating more opportunities for more investors.

3. How much does shopping cart advertising cost?

Compared to other in‑store advertising formats, shopping cart advertising is quite affordable. Depending on the supermarket chain you choose, the cost ranges from 500,000 – 800,000 VND/cart/month.

And of course, if you want to receive the most attractive discounted rates, don’t hesitate—CHAT now with Sixth Sense Media!

4. Shopping cart advertising services at major supermarkets nationwide by Sixth Sense Media

Sixth Sense Media is proud to be one of the pioneers in implementing shopping cart advertising nationwide. We are currently a trusted partner of many major supermarkets and supermarket chains in Vietnam, welcoming millions of customers daily, such as Big C, Co.opmart, Lotte, Vinmart, Mega Market, …

Shopping cart advertising services are provided as a full‑package solution with many attractive incentives, especially for clients using the service long‑term.

For detailed consultation and pricing, please contact our Hotline: 0934 519 516 (Mr. Trung Anh).

Sixth Sense Media JSC

Hanoi Office:
3rd Floor, No. 6 Nguyen Cong Tru Street, Hai Ba Trung, Hanoi
Tel: (0243) 237 3692
Hotline: 0982 513 898

Ho Chi Minh City Office:
459 Su Van Hanh Street, Ward 12, District 10, Ho Chi Minh City
Tel: (08) 88 589 489
Hotline: 0934 519 516

Email: contact@ssm.vn