Bicycle Roadshow: Service Information with the Best Price

Bicycle roadshows are services deployed mainly in major provinces and cities, delivering effective advertising for many sectors, brands, and products.

1. General overview of bicycle roadshow services

Bicycle roadshow is considered one of the first forms of roadshow, implemented many years ago. Until now, although vehicles for roadshows have become more diverse, bicycle roadshows still hold a certain position and remain a communication method chosen by many businesses.

Understanding a bicycle roadshow is very simple: it is a campaign organized as a parade and promotion on the street by a convoy of bicycles moving in a row. These bicycles are decorated eye‑catchingly, carrying the colors, brand identity, and information that the business wants to promote.

Normally, the decoration of bicycles in a roadshow includes placing advertising decals on the frame, the basket, and flags at the back of the bike. On each bicycle, there will be PGs or PBs wearing brand‑colored uniforms to create a stronger impression.

The bicycle convoy will move along a route arranged by the investor. To create a more impressive highlight, nowadays, bicycle roadshows are also combined with other types of vehicles such as car roadshows, motorbike roadshows, or double‑decker bus roadshows. The organization time can be flexibly adjusted, averaging from 3–7 days, or more or fewer days depending on the purpose of the organizer.

Bicycle roadshows are commonly organized for grand openings, product launches, company branch establishments, or promotion campaigns across various industries.

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2. Why do many brands choose bicycle roadshows?

It is not by chance that, despite many new forms and larger vehicles, bicycle roadshows remain the choice of many brands. Outstanding advantages include:

  • Even though the vehicles are small, when moving in a long convoy on the streets, they create an impressive advertising line that attracts passersby. With creative design and advertising on the bicycles, the brand imprint is clearly positioned in the viewer’s mind.

  • Both route and advertising time are proactively decided by the investor. Therefore, bicycle roadshows can appear on roads with high traffic flow at peak hours, improving advertising effectiveness.

  • Bicycle roadshows are known as green roadshows, as they do not cause environmental pollution or traffic obstruction, creating great sympathy with the public.

  • The implementation process of bicycle roadshows is simpler than other forms of roadshows. Moreover, legal procedures are not too complicated, making them easy to implement for individuals and organizations.

  • The cost of organizing bicycle roadshows is affordable, almost the lowest among roadshow services today.

Roadshow xe đạp
Bicycle roadshow at night with LED lights on the wheels to enhance visibility.

3. Quotation for organizing a bicycle roadshow

The cost of organizing a bicycle roadshow, like other roadshow types, is affected by many factors. These include: vehicle decoration methods, number of bicycles, advertising duration, accompanying activities, and participating personnel. For example, a normal bicycle roadshow with PBs and PGs parading on the streets will cost less than a campaign that also requires handing out leaflets or gifts to passersby.

Current market prices for bicycle roadshows range from 1,000,000 VND per bike per day or more. When considering prices, investors should carefully review the support services, vehicle systems, personnel, and legal procedures included in the program.

To receive detailed, accurate, and prompt consultation and a quotation for organizing a bicycle roadshow, please contact us directly at Hotline: 0934 519 516.

4. Important notes when organizing a bicycle roadshow

To organize an effective bicycle roadshow, investors need to be aware of and pay attention to the following:

  • Build a suitable roadshow route to ensure advertising reaches the right and large audience.

  • Design creative, quickly impressive advertisements with clear messages. Roadshows are outdoor advertising with limited viewing time, so avoid overly long or complicated content.

  • Arrange personnel and work timelines clearly, ensuring schedules and health.

  • Prepare all related legal procedures.

  • Always have supervising personnel to maintain convoy speed and handle unexpected situations.

Roadshow xe đạp

5. Sixth Sense Media specializes in full-package, cost-effective bicycle roadshows

Sixth Sense Media is a professional roadshow organizer with over 15 years of experience. Not only do we thoroughly understand the service, but our team also continuously researches the market and understands various industries to provide the most suitable advice and deployment plans.

With the bicycle roadshow service, Sixth Sense Media offers a full-package process, supporting businesses in all aspects: vehicles, legal procedures, personnel, and organization from A–Z. Projects implemented come with clear commitments to our responsibilities as well as the benefits of our customers. Sixth Sense Media ensures to provide bicycle roadshow campaigns that satisfy investors in both quality and cost!

Sixth Sense Media JSC

Hanoi Office:
3rd Floor, No. 6 Nguyen Cong Tru Street, Hai Ba Trung, Hanoi
Tel: (0243) 237 3692
Hotline: 0982 513 898

Ho Chi Minh City Office:
459 Su Van Hanh Street, Ward 12, District 10, Ho Chi Minh City
Tel: (08) 88 589 489
Hotline: 0934 519 516

Email: contact@ssm.vn