British Council English organizes an activation event at Thiso Mall to announce the opening of the new teaching center at Faifo Lane, Ho Chi Minh City.
1. What does the new British Council English Center at Faifo Lane have?
With the high demand for learning English in Ho Chi Minh City, British Council English has inaugurated a new teaching center on the 3rd floor of Faifo Lane Shopping Mall. This English center specializes in training students aged 5-17 across three levels:
- Learning Time with Timmy for preschoolers: This course allows children to get acquainted with and learn English at the time when language comes to them most naturally.
- Primary Plus for students aged 6 to 11: This course is suitable for children to begin their English learning journey.
- Secondary Plus for students aged 12 to 17: This is not just a regular English course but is designed to help students develop independent, proactive learning skills and the confidence to face changes in a globalized world.
The new British Council teaching center has 8 spacious classrooms, with a total capacity to accommodate over 1,000 students at various levels. Each classroom is designed to meet standard class sizes, providing a comfortable learning space and facilitating close monitoring by teachers. The facilities are equipped to global standards, featuring a library with numerous international books that are continuously updated.
Finally, the quality of the courses at the British Council is always assured by a team of highly qualified and experienced teachers with international English teaching certifications and degrees.
2. Activation of the opening of the British Council’s new teaching center
Last summer, the British Council organized an activation event to introduce their summer courses. The project yielded significant results by effectively attracting and directly engaging with many parents and students. Therefore, for the inauguration of the new teaching center, the British Council is once again organizing an activation event to connect with their target customers.
The activation event for the inauguration of the British Council’s new teaching center is being held at Thiso Mall. Aiming to attract children, everything from the design of the decorations and advertising booths to the content of the activation program is exceptionally eye-catching and engaging. The activation program will feature mini-games for children to participate in and receive cute gifts from the center.
The display booth area is designed charmingly with bright colors.
Puzzle and quiz mini-games with rewards.
To support this campaign, the staff team includes three promotional girls (PG), one master of ceremonies (MC), and one mascot tasked with attracting and assisting the children participating in the program. The mascot, dressed as an adorable white sheep, is a special highlight that both parents and children love, drawing them in for interactions and photos.
The British Council’s activation program is held over two consecutive weekends. This is when the foot traffic in the shopping mall significantly increases. The program area is always bustling with people eager to participate in the experience.
3. SIXTH SENSE MEDIA
Sixth Sense Media is delighted to continue partnering in the British Council’s second activation project. With the client’s satisfaction from the previous project, Sixth Sense Media quickly understood the requirements and proposed an innovative and more attractive implementation plan for this return of the British Council.
Sixth Sense Media has many years of experience in organizing activations and events. Not only with the British Council, but we also offer a comprehensive, professional, and cost-effective activation organization process that is sure to satisfy every investor!
THE SIXTH SENSE MEDIA., JSC
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Address: No. 6 Nguyen Cong Tru, Hai Ba Trung District, Hanoi
Hotline: 0934 519 516
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Address: Room 301, Floor 3, 459 Su Van Hanh, Ward 12, District 10, HCMC
Hotline: 0982 513 898
Email: contact@ssm.vn
Website: https://ssm.vn
