The propaganda campaign on periodic vaccination for children by bus advertising was launched and deployed by the Center for Disease Control of Vinh Phuc.
1. Launching a campaign to propagate immunization for children in Vinh Phuc
Children – the future of the country are those with weak resistance, vulnerable to virus attacks and diseases. Therefore, the prevention and protection of children’s health is a matter of national concern. And one of the most effective ways is to vaccinate fully and periodically.
For children, vaccines are the most effective preventive measure to reduce morbidity and mortality from infectious diseases. In Vietnam, basic vaccines used in the National Expanded Immunization Program are provided completely free of charge, safe and effective to prevent diseases for children.
Failure to periodically vaccinate children can make children susceptible to diseases such as tuberculosis, diphtheria, tetanus, pertussis, polio, measles, rubella, hepatitis B, pneumonia and meningitis, and Japanese encephalitis. Version B… These are all diseases that currently have no specific treatment. If infected, it is very easy to cause serious complications, dangerous for children and spread to the whole community.
The National Expanded Immunization Program has been launched in all provinces. Responding to that, Vinh Phuc province also makes constant efforts to promote the program in its province.
2. Bus advertising campaign in Vinh Phuc to propagate vaccination for children
The Center for Disease Control of Vinh Phuc has shown its activeness in the campaign of immunization for children. That is the implementation of a bus advertising campaign to propagate so that many parents know and take their children to participate in the routine vaccination program.
Although it is a propaganda campaign, the maquette design of the program is extremely cute and close to children. Maquette with blue as the main color is extremely soothing to the eye, showing stability and reliability. On each side of the vehicle is a clear message:
- Immunization is good for children, families and the country
- Vaccination must be complete and on time to have a long-term preventive effect
Although the message is quite long, it is conveyed by emphasizing colors and font sizes to make it easier for viewers to receive, see and read.
The advertising campaign is carried out on 3 vehicles of Route 09: Phuc Yen – Kim Xa. This is a bus route with stable operation with a continuous frequency from 5am to 7pm daily. Implemented advertising for 3 months, the program to launch immunization for children in Vinh Phuc was known, impressed and remembered by many people, thereby promoting everyone’s actions.
Propaganda bus advertising campaigns are highly effective and cost-effective.
3. SIXTH SENSE MEDIA
Besides commercial advertising campaigns, Sixth Sense Media is very pleased to accompany in meaningful propaganda projects. The bus advertising project implemented for CDC Vinh Phuc was carried out by Sixth Sense Media from A – Z. Including:
- Support to design advertising maquette
- Renting a bus, printing and installing advertising stickers
- Acceptance and periodic advertising warranty at the beginning – end of the campaign
The bus advertising campaigns in Vinh Phuc in particular and the nationwide package bus advertising in general of Sixth Sense Media are committed to efficiency, progress, and the best market price quote for you!
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