The bus advertising campaign in Ho Chi Minh City of Lien Thanh Fish Sauce was launched to increase product and brand awareness in the market.
1. Lien Thanh Fish Sauce – 115 years of brand reputation
Lien Thanh Fish Sauce Company was founded in 1906 with the original name of Lien Thanh Thuong Quan. After more than 100 years of establishment and development, besides innovations and improvements in production methods, Lien Thanh still retains the quintessential Vietnamese flavor in every drop of fish sauce. That is why Lien Thanh maintains its position as one of the most popular fish sauce brands in Vietnam.
Lien Thanh introduces to the market diverse product lines, meeting many different requirements from the market. Anyone can buy and use Lien Thanh fish sauce. In addition, the company also introduced different vegan fish sauce products, specifically for vegetarian customers.
Diverse in products, carefully selected raw materials, advanced production technology, Lien Thanh brings the most delicious, quality and safe fish sauce bottles to consumers.
2. Bus advertising campaign in Ho Chi Minh City of Lien Thanh Fish Sauce
Each year, it is estimated that Vietnam consumes more than 250 million liters of fish sauce. The market is rich in potential, so the competition is equally fierce. Fish sauce businesses focus on promoting distribution channels as well as advertising channels, raising awareness and position in the market. Of course, Lien Thanh is no exception to that rule.
Lien Thanh’s advertising campaign on buses in Ho Chi Minh City has brought great benefits to businesses.
Lien Thanh chooses the form of advertising stickers outside the bus body to maximize the number of customers to reach. Maquette display advertising with eye-catching colors, impressive large size, set the right vision to display to thousands of people in traffic every day.
Ho Chi Minh City has a large traffic density, buses travel with long routes through many different locations, spreading the brand image. The purpose of the company in this campaign is to position the brand Lien Thanh Fish Sauce, and at the same time introduce more about the company’s special vegetarian fish sauce product.
The campaign is deployed on bus routes from Ho Chi Minh City to Long An. With this method, the advertising area is expanded. Lien Thanh brand appeared in both provinces at the same time. The effectiveness is high, but the cost of advertising is very affordable and easy to implement.
3. SIXTH SENSE MEDIA
Sixth Sense Media is the companion throughout the long-term bus advertising project in Ho Chi Minh City of Lien Thanh Fish Sauce for 12 months. We support brands on:
- Contact bus rental, choose a beautiful and quality advertising bus route.
- Design, print and paste advertising decal package.
- Warranty decal in the whole campaign.
With a team of skilled and experienced personnel, Sixth Sense Media is committed to bringing effective bus advertising projects in Ho Chi Minh City in particular and bus advertising in general with the most attractive preferential quotes!
THE SIXTH SENSE MEDIA., JSC
Address: No. 6 Nguyen Cong Tru, Hai Ba Trung District, Hanoi
Hotline: 0934 519 516
Ho Chi Minh office
Address: Room 301, Floor 3, 459 Su Van Hanh, Ward 12, District 10, HCMC
Hotline: 0982 513 898