3 reputable online newspapers selected by Iron & Stone to publish PR articles to introduce their products are Vnexpress, Tuoi Tre Online and Thanh Nien Online.
Iron & Stone – The journey to find the unique qualities of Vietnamese men
Iron & Stone are products manufactured by Lix – a company with a history of nearly half a century in the consumer goods industry in Vietnam. This is a duo of shampoo and shower gel products for men.
Iron & Stone was born from the understanding of Vietnamese businesses with Vietnamese consumers. The ingredients and scents of the set are inspired by the familiar scents of the tropics. Iron & Stone is extracted from natural essential oils and selected perfume scents, bringing the quintessential product quality, expressing the true essence of Vietnamese men.
In the first product collection to hit the market, Iron & Stone chooses two super masculine scents from the Blue Ocean and the warm, strong woody scent of Woody Space. The pleasant fragrance will help users dispel fatigue, regain balance and regenerate positive energy to continue the next conquest journey.
Why did Iron & Stone choose to publish PR articles on online newspapers?
The customer group that Iron & Stone targets is quite diverse. Not only men but also female customers want to buy products as gifts for their male grandfather, father, husband, lover, brother, and friends.
Therefore, Iron & Stone decided to post PR articles on general news sites, with a large and diverse audience segment. VnExpress, Tuoi Tre online and Thanh Nien online are also 3 of the most prestigious online newspapers in Vietnam today.
PR articles for products on online newspapers have many advantages such as:
- Information content is deployed in detail, presented in combination with images to increase the persuasion of readers.
- Articles in major, reputable newspapers with SEO support, promoting product search results on Google.
- Customers can flip through banner ads and forget right away. But when they read an article, they really have a need to learn or at least be curious about it. PR articles will impress readers and make them easier to remember.
- PR articles will live forever in the data memory of newspapers.
1. Iron & Stone’s PR article on Vnexpress online newspaper
>>> Link to the article: https://vnexpress.net/su-dong-dieu-cua-huong-tinh-dau-va-cam-xuc-4259437.html
2. Iron & Stone’s PR article on Thanh Nien Online Newspaper
3. Iron & Stone’s PR article on Tuoi Tre Online Newspaper
>>> Link to the article: https://tuoitre.vn/su-dong-dieu-cua-mui-huong-qua-tung-thang-tram-cam-xuc-20210422112515566.htm
SIXTH SENSE MEDIA
Sixth Sense Media is an agency that consulted and booked ads for Iron & Stone on 3 online newspapers. With our experience and relationships, we help customers choose a good display location, advise on modifying content suitable for each newspaper, speeding up the ad approval process. In particular, we always offer our customers a competitive discount compared to the market!
Customers who are interested in online newspaper advertising booking service, need more advice or support in writing articles, designing banners, please contact us immediately!
THE SIXTH SENSE MEDIA., JSC
Address: No. 6 Nguyen Cong Tru, Hai Ba Trung District, Hanoi
Hotline: 0934 519 516
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